TTX Company Railroad Safety Video Wins Telly Award
The Telly Awards names TTX Company and Ed Edited It Productions a Bronze winner for a “1440 Think Safe” video campaign
The video encourages all TTX railcar field repair operations personnel to think safe, work safe, and go home safe every day.
The video’s unique message enforces the importance of following safe work practices for an entire 1,440 minutes – the exact number of minutes in a day – through the use of inspiring collages of employees taking pride in their craft and returning home safe to their families each night.
“When TTX Company approached Ed Edited It, they wanted to tell a story above and beyond an ordinary standard safety video. They wanted their teams to feel good about themselves, what they do, and how they each contribute to the transportation industry and the American economy,” said Ed Edited It Productions Executive Producer Ed Przyzycki.
“The challenging and compelling part of the story was how to weave in the safety component, and the reference to the 1440 campaign, which was offered up by the employees themselves.”
The Telly Awards is the premier award honoring video and television across all screens. Established in 1979, The Telly Awards receives over 12,000 entries from all 50 states and 5 continents. Entrants are judged by The Telly Awards Judging Council—an industry body of over 200 leading experts including advertising agencies, production companies, and major television networks, reflective of the multiscreen industry The Telly Awards celebrates. Partners of The Telly Awards include NAB, StudioDaily, Stash Magazine, and Digiday.
Since 1955, TTX has been a unique and creative provider to the rail industry. Throughout the United States, Canada and Mexico, over 230,000 signature yellow railcars of the TTX Company railcar fleet move along North America’s railroads carrying containers, trailers, automobiles, lumber, steel, paper and a long list of other goods and raw materials that consumers and companies rely on every day. TTX helps railroads meet their customers’ needs by providing well-maintained railcars in an efficient, pooled environment, investing nearly $8 billion in additional railcars, since 2000.
Since 1995, Executive Producer Ed Przyzycki and his team of freelance videographers, editors, and developers have been crafting award-winning video, eLearning and eCommerce solutions for clients such as TTX.